Notting Hill Apartment Block

Property ID: 799

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Notting Hill Apartment Block

From couture house to contemporary apartments — a multi-look location with period pedigree and modern infrastructure

Overview

Built in the 1860s as The Arctic Fur Store, this central London building has evolved from motorist outfitter and uniform workshop to a leading 1920s couture house frequented by royalty and Hollywood stars. Now a luxury apartment complex, it offers a rare blend of period character and contemporary filming spaces.

Key Filming Features

🚪 Grand entrance + reception
- Double for Paris / London / New York hotel or department store
- Impressive arrival shots and lobby scenes
🚗 Underground car park
- Large, modern and fully controllable
- Ideal for tracking shots, unit parking or base
🏙️ Open-air apartment walkways
- Strong urban / residential visuals
- Flexible shooting angles and access
🌴 City centre garden
- Spacious communal garden with palm trees
- Surrounded by modern apartment blocks — potential US double
🚪 Secondary entrances + hallways
- Multiple discreet access points
- Useful for varied character movement and crew flow
⚙️ Service / plant areas
- Exposed pipes, cabling, ducting, control panels, vents and boilers
- Industrial and back-of-house looks
💪 On-site gym
- Fully fitted, contemporary fitness space

Production Benefits

🤝 Film-friendly owners
📍 Central London location
🚗 Good access with parking for smaller crews / tech base
🎬 Multiple distinct looks within a single site

Ideal For

Hotel, department store or luxury residential doubles
Urban apartment and city living scenes
Industrial / service corridor environments
Commercials, drama, fashion and editorial shoots

A highly adaptable central London location combining rich history, architectural presence and practical filming infrastructure.

Location Features

Reference: 799
Location: -, Notting Hill, Central London, London, LONDON AREAS, London and the South East, West London
Categories: Residential, Period Properties, Modern/Contemporary

Image Gallery

Art Deco-style flat entrance with ornate gold metal and glass double doors, decorative geometric patterns, cream-coloured tiled walls, and street reflections visible in the glass—classic elegance in the heart of Notting Hill.

Street view of a grand block of flats with an ornate entrance, large glass canopy, and a sign reading BAYNARDS. Located in vibrant Notting Hill, the pavement is lined with railings and a red telephone box is visible under a blue sky.

Art Deco-style Notting Hill flat block entrance with ornate gold and glass double doors, a decorative white stone façade, and intricate sculpted details. Sunlight reflects off the glass and metal surfaces.

Street scene on a sunny day in Notting Hill with parked cars, people walking along the pavement, and modern blocks of flats in the background. A woman stands near an entrance under a glass canopy while trees line the road.

Entrance to an elegant Notting Hill block of flats, featuring large brass-framed glass doors, art deco details, and white stonework, partially shaded by a glass canopy. Reflections of nearby buildings shimmer in the glass.

A large, ornate stone block of flats with tall windows and green railings; a glass canopy covers the entrance, where a person in an orange vest stands next to a parked silver car on a sunny day in Notting Hill.

A large, historic stone block of flats with many windows and green railings in Notting Hill, seen on a sunny day. Cars and motorbikes are parked along the street in front of the entrance.

Ornate entrance of a Notting Hill flat block with gold and glass double doors, decorative carvings on white tiled walls, and a glass canopy overhead. A rainbow-coloured sign reading “STANDARD” is visible to the left of the doorway.

Glass entrance doors with decorative metal frames open to a street view of Notting Hill, with parked cars and shops outside. Sunlight streams in, and a green emergency exit sign is visible at the top right of the block of flats.

Reception area of a block of flats in Notting Hill, featuring a front desk, empty chair, tiled floor, benches on the left, decorative glass double doors with street views. Wall art and a fire extinguisher add detail to this well-lit space.

A modern block of flats with large windows overlooks a landscaped courtyard filled with trees, shrubs, and a green lawn. Outdoor seating invites relaxation under a bright blue Notting Hill sky with scattered clouds.

A sunny garden with a circular lawn, surrounded by trees, bushes, and benches. A paved path curves along the edge, with a block of flats visible in the background—evoking the charm of Notting Hill.

Modern Notting Hill block of flats with balconies overlooks a green courtyard garden with trees, bushes, and a lawn under a bright blue sky.

A modern glass and steel block of flats with balconies, surrounded by green trees and shrubs in Notting Hill, under a blue sky on a sunny day.

A bright hallway in a Notting Hill block of flats features tiled floors, white pebble borders on both sides, and soft lighting. Glass doors at the end open to the outside, with a fire extinguisher mounted near the exit.

A modern Notting Hill flat hallway with beige tiled floors, white pebble borders along both sides, and wall-mounted lights. At the end are two lifts and framed pictures on the right wall, perfect for a stylish block of flats.

Glass entrance door of a grey stone Notting Hill block of flats with a circular handle, glass canopy above, and a sign on the door that reads PINTARC. A small balcony and greenery are reflected in the glass.

A sunlit city pavement lined with trees runs alongside a modern beige block of flats with large windows and metal railings featuring decorative designs. Tall potted plants are visible behind the railings, evoking a touch of Notting Hill charm.

A covered alley in a Notting Hill block of flats, with a black household rubbish bin on the left, assorted building materials and tools at the back, and a distant gate letting in daylight. White walls and overhead pipes are visible.

A well-lit corridor in a Notting Hill block of flats features tiled flooring, white walls with framed photographs, a row of white decorative stones beneath, and two lifts at the end near a noticeboard.

A sunlit pavement runs alongside a light-coloured block of flats with large, decorative metal gates. Trees line the street, casting dappled shadows on the ground in this charming Notting Hill setting.

A clean, well-lit corridor in a block of flats with framed photos on the left wall, white pebble borders along the floor, benches on the right, and a glass exit door at the far end letting in daylight—reminiscent of Notting Hill style.

A spacious gym in a Notting Hill block of flats features treadmills, exercise bikes, weight benches, and various strength machines on a dark floor. Ceiling lights and wall fittings brighten the space, while mirrors line the walls, reflecting the equipment.

A modern gym in a Notting Hill block of flats features running machines, exercise bikes, weight machines, mats, shelves with colourful gym balls, foam rollers, and other fitness equipment on a dark floor with white walls.

Underground car park in a block of flats with empty parking spaces, concrete floor, white walls, overhead pipes, fluorescent lighting, and a few parked cars visible in the distance.

An underground car park in a Notting Hill block of flats, with several cars parked along the sides. Overhead fluorescent lights illuminate the concrete space, and a 5 km/h speed limit sign is visible on the left wall.

Underground car park in a block of flats with empty spaces, concrete pillars, and ceiling pipes. An electric vehicle charging point is on a pillar, and one car is parked near the back wall. Space number 117 is visible.

A concrete underground car park beneath a block of flats in Notting Hill, with four cars parked in marked bays near a wall; sunlight filters in through a metal gate at the far end, illuminating the area.

A mostly empty indoor car park in a Notting Hill block of flats, with a few cars parked—including a beige saloon near a white wall and pipes. The words KEEP CLEAR are painted on the concrete floor by a grey door.

A dimly lit indoor bike storage area in a Notting Hill block of flats, with multiple bicycles parked along both walls and in a two-tiered rack at the far end. Pipes run along the ceiling, and natural light filters in from a window at the back.

A covered outdoor corridor in a Notting Hill block of flats features a lift on the left, doors and windows on the right, columns, and a distant red fire extinguisher. The slanted ceiling showcases exposed beams.

A long outdoor corridor in a block of flats with metal railing, light-coloured flooring, and doors along the left side—one featuring a large red bow. City buildings and blue sky frame this Notting Hill scene in the background.

A white block of flats with balconies and a central glass stairwell stands under a clear blue sky in Notting Hill, with trees in the foreground and city buildings visible in the distance.

View of a cityscape in Notting Hill with older brown brick buildings and a modern white block of flats under a clear blue sky; distant high-rise buildings are visible on the horizon.

View from a high window overlooking a courtyard with green trees, curved paths, benches, and a modern white Notting Hill flat block featuring balconies and a glass stairwell.

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